It turns out that things you attempt as a drunken bet is a national sport in other parts of the world. Bentley’s Continental range carved a trail along Switzerland’s Alpine passes recently with a taste of four-wheel driving in the extreme conditions around Gstaad.They had on hand Ski joring expert Franco Moro, world champion 16 times with 27 years experience to demonstrate this Alpine sport, which usually involves strapping on skis and being pulled behind a horse. Read more

Running parallel to the gridiron conflict is the battle for the best Super Bowl ad. Auto manufacturers lobby powerful weapons of mass marketing between plays and set the expectation of consumers for the rest of the year. We’ve collected the heavy hitters in one big barrage for you to prep for the big day. Read more

Audi makes its first appearance at the Rolex 24 hours at Daytona as customer teams APR Motorsport and Oryx Racing premiere the R8 GRAND-AM. The new race car will see track time in 12 rounds of the GRAND-AM series, which the 24 hours endurance race precedes. APR, a leading Audi tuner, will also feature former Audi factory driver Emanuele Pirro. Pirro Has been part of the team that brought Audi’s R8 and R10 LMP cars several victories. Photos, video and full press release after the jump. Read more

My dad had a gas station in Houston when I was just a knee-high ball of curls, and occasionally, when he would come home at the end of the day, he’d tell me about all the cool cars he had seen. Thing is, I didn’t know them then as what cars they actually were; I knew them as what they were on TV, like if he told me Peter Weller was outside, I’d be unfazed, but if he said RoboCop…?

“A guy came by with the General Lee today!” or “A man brought the Ghostbusters car to the station!” would send my child brain into a frenzy imagining the Duke boys jumping through the Challenger’s windows after talking to my dad or a Ghostbuster handing out toys.

20-some-odd years later, me and the car from Gran Turismo/Top Gear/Fast 5 stop at a country gas station for something to drink. Read more

Avid AutoKinesis reader “Barry” (who may or may not exist) writes in to find out what cars we’d like to have on hand to tackle snow. It didn’t take us long to compile a top 5 list of winter wonderland hoon-mobiles.

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